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About the journal

ISSN (Print): XXXX-XXXX
ISSN (Online): 3008-0711
Abbreviation: JMSR
Disciplines: Marketing, Social Research

Journal of Marketing & Social Research (JMSR) is to advance the understanding and practice of marketing and social research by publishing high-quality, peer-reviewed articles that contribute to theoretical development, empirical research, and practical applications in these fields. JMSR is dedicated to fostering interdisciplinary dialogue and collaboration among researchers, practitioners, and …

Read aim & scope
45%%
Acceptance Rate
10 days
Time to first decision
30 days
Review time
25 days
Acceptance to publication
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Latest Published Articles
Research Article
Impact of Risk-Based Internal Auditing on the Effectiveness of Risk Management: an Inferential Analysis of Medium-Sized Enterprises in the Delhi-NCR Region
Published: 05/12/2025
Research Article
Tech-Savvy & Tenacious: Women Entrepreneurs in the Digital Startup Ecosystem
Published: 05/12/2025
Research Article
Social Capital as Currency: Leveraging Community Networks in Social Entrepreneurship
Published: 05/12/2025
Research Article
Explainable AI Applied to Sustainable Consumption Decisions: Analysis of Regulatory Compliance in the European Union, as an Imperative for Trust and Transparency.
Published: 05/12/2025
Research Article
Circular Economy and Social Entrepreneurship: A New Frontier for Sustainable Development
Published: 05/12/2025
Research Article
The Influence of Gandhi’s Philosophy on the NSS: Fostering Self Reliance and Rural Development
Published: 27/11/2025
Research Article
Emotionally Driven Coping and Communal Responses to Skincare Product Dissatisfaction: A Cultural Perspective
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Published: 27/11/2025
Research Article
Consumer Loyalty to Digital Brands: The Power of Transparency and Ethical Marketing
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Published: 27/11/2025
Most Read
Research Article
The Psychology of Color in Marketing: How Visual Elements Affect Consumer Perception
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Published: 15/05/2025
Research Article
Mandatory ESG Reporting in India: Legal Obligations and Management Strategies
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Published: 19/03/2025
Research Article
Evaluating the Effectiveness of Influencer Marketing in Niche Markets
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Published: 07/07/2025
Research Article
Technical Analysis Vs Fundamental Analysis: A Comparative Study of Bollinger Bands, RSI and MACD Against Fundamental Factors in Commodity Trading
Published: 05/04/2025
Research Article
Personalization vs. Privacy: Marketing Strategies in the Digital Age
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Published: 13/07/2025
Research Article
Understanding the Psychology of Impulse Buying in E-Commerce: A Behavioral Review
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Published: 09/08/2025
Research Article
Millennial and Gen Z Preferences in Skincare: A Quantitative Analysis of Brand Image and Pricing Strategies
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Published: 20/05/2025
Research Article
Packaging as a Strategic Communication Tool: Influencing Consumer Perception in Processed Food Markets
Published: 21/04/2025
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