Micro, Small, and Medium Enterprises (MSMEs) and integrated supply chains form a dynamic engine powering India’s economic development. MSMEs contribute approximately 30% to GDP, 50% of manufacturing output, and 45% of exports, employing over 110 million individuals (Ministry of MSMEs, 2023). As India envisions its transformation into a developed economy by 2047 under the Viksit Bharat@2047 mission, the synergy between MSMEs and robust supply chain systems becomes critical. The supply chain ensures end-to-end integration connecting MSMEs directly to markets, ensuring timely and efficient product delivery, and optimizing quantity through enhanced logistics infrastructure, last-mile delivery, and hyper-local quick commerce platforms. These systems enable MSMEs to maintain competitive advantages by reducing lead times, improving visibility, and enhancing customer satisfaction. While significant policy initiatives like Aatmanirbhar Bharat and Digital India have bolstered the MSME ecosystem, further integration of technology-driven logistics, smart warehousing, and fintech-enabled trade finance are essential for sustainable growth. This study explores how the convergence of MSMEs and agile supply chains can accelerate economic growth, empower employment, and contribute to India’s aspiration of becoming a $10 trillion economy by 2047.
Micro, Small, and Medium Enterprises (MSMEs), combined with efficient and integrated supply chain management, form the dual engines of India's economic growth and employment generation. As of 2023, MSMEs contribute nearly 30.2% to India’s Gross Domestic Product (GDP), account for 50% of total manufacturing output, and generate 45.5% of India’s exports, directly employing over 110 million individuals (Ministry of MSMEs, 2023). With India targeting to become a developed economy by 2047 under the Viksit Bharat@2047 vision, it is now increasingly recognized that MSME growth must be accompanied by robust supply chain infrastructure to unlock its full potential.
Supply chain management plays a crucial role in linking MSMEs to domestic and international markets, ensuring that products reach the right place, at the right time, and in the right quantity. Recent estimates by NITI Aayog (2023) suggest that logistics inefficiencies cost India nearly 13-14% of its GDP, which disproportionately affects MSMEs due to their smaller operating margins. Efficient supply chain systems integrating transportation, warehousing, digital logistics platforms, and last-mile delivery can significantly enhance the competitiveness of MSMEs, reduce operational costs, and improve customer satisfaction (World Bank, 2023).
The rise of quick commerce platforms, hyperlocal delivery systems, and digital marketplaces such as the Open Network for Digital Commerce (ONDC) has further democratized market access for small businesses, especially in Tier-II and Tier-III cities. According to ONDC projections, over 20 million MSMEs are expected to integrate into digital supply chains by 2030, creating substantial employment and boosting India’s export capability (ONDC Annual Report, 2023). Additionally, the integration of AI-driven predictive logistics, IoT-based inventory management, and blockchain-enabled traceability offers MSMEs opportunities to optimize their operations, improve quality control, and ensure supply chain transparency (ASSOCHAM, 2023).
Despite their growing importance, MSMEs continue to face challenges such as limited access to formal credit (only 16% coverage), technological gaps (over 70% MSMEs using outdated technologies), high logistics costs, and regulatory complexities (IFC, 2022; RBI, 2023). Global supply chain disruptions during the COVID-19 pandemic further exposed vulnerabilities in MSME supply networks, causing raw material shortages and delayed production cycles (FICCI, 2021). To overcome these barriers, a comprehensive approach combining policy interventions, digital infrastructure, smart logistics parks, multi-modal transport corridors, and affordable fintech-enabled supply chain finance is essential.
This paper aims to analyze the evolving role of MSMEs and modern supply chain management in driving India’s inclusive economic growth, employment generation, and global competitiveness as the country progresses towards its $10 trillion economy target under Viksit Bharat@2047.
Micro, Small, and Medium Enterprises (MSMEs), integrated with modern supply chain systems, have emerged as the core drivers of India’s economic transformation. As of 2023, MSMEs contribute approximately 30.2% to India’s Gross Domestic Product (GDP), account for 50% of total manufacturing output, and contribute nearly 45.5% to India’s total exports (Ministry of MSMEs, 2023). The sector employs over 110 million people, positioning itself as the second-largest source of employment after agriculture (RBI, 2023). Beyond their economic output, MSMEs play a vital role in regional economic inclusion by offering employment opportunities in semi-urban and rural regions, thereby narrowing India’s urban-rural divide (NITI Aayog, 2023).
Today, the contribution of MSMEs cannot be fully understood without considering the transformative role of supply chain and logistics infrastructure. The emergence of digitally enabled supply chains, hyperlocal distribution models, last-mile delivery networks, and national logistics corridors has significantly expanded MSMEs’ market access across domestic and global platforms (World Bank, 2023). Platforms such as ONDC (Open Network for Digital Commerce) have democratized e-commerce participation, allowing even micro-enterprises in Tier-II and Tier-III cities to directly connect with national and international buyers without dependence on large aggregators (ONDC, 2023).
India’s logistics sector, valued at approximately $250 billion as of 2023, has become a key enabler for MSME growth by improving efficiency in procurement, inventory management, warehousing, packaging, transportation, and distribution (NITI Aayog, 2023). The introduction of multi-modal logistics hubs under PM Gati Shakti National Master Plan has further integrated railways, roadways, waterways, and air cargo, thereby reducing overall transportation costs and delivery times for MSMEs (Government of India, 2023). Currently, efficient supply chain management allows MSMEs to reduce inventory holding costs by 15-20%, improve working capital efficiency, and strengthen their competitiveness globally (ASSOCHAM, 2023).
The MSME sector is also increasingly participating in quick commerce and hyperlocal delivery ecosystems, particularly in sectors like food delivery, pharmaceuticals, groceries, consumer goods, and fashion. Quick commerce platforms such as Blinkit, Zepto, and Dunzo have enabled thousands of MSMEs to serve urban customers within minutes, creating newer business models and employment opportunities (Economic Survey of India, 2023).
Moreover, digital transformation has accelerated financial inclusion for MSMEs. As of 2023, over 28% of MSMEs have adopted digital payments, online marketplaces, and fintech platforms, enhancing access to new customer bases and improving transparency in business operations (IFC, 2023). With targeted government programs such as Aatmanirbhar Bharat, Digital India, make in India, and National Logistics Policy (2022), MSMEs are now better integrated into domestic supply chains as well as global value chains (UNCTAD, 2023).
Despite these significant advancements, challenges related to financial access, supply chain resilience, infrastructure gaps, and technological adoption still restrict the full potential of MSMEs. However, with continuous policy reforms, rising private sector investments, and the rapid evolution of technology-driven supply chains, MSMEs remain central to India’s ambition of becoming a $10 trillion economy by 2047 under Viksit Bharat@2047.
Table 1: Current Contribution of MSMEs and Supply Chain to Indian Economy (2023 Data)
Indicator |
Value (2023) |
Source |
MSME Contribution to GDP (%) |
30.2% |
Ministry of MSMEs, 2023 |
MSME Share in Manufacturing |
50% |
Ministry of MSMEs, 2023 |
MSME Share in Exports (%) |
45.5% |
Ministry of MSMEs, 2023 |
MSME Employment (Millions) |
110 |
RBI, 2023 |
MSMEs using Digital Payments (%) |
28% |
IFC, 2023 |
MSMEs on Digital Commerce Platforms (%) |
20% |
ONDC, 2023 |
National Logistics Cost (% of GDP) |
13-14% |
NITI Aayog, 2023 |
Estimated Logistics Market Size |
$250 Billion |
ASSOCHAM, 2023 |
Source: Created by the author
Table 2: Impact of Supply Chain Management on MSME Competitiveness
Supply Chain Factor |
Positive Impact on MSMEs |
Estimated Cost Saving |
End-to-End Integration |
Reduced delays, improved coordination |
10-15% |
Digital Inventory Management |
Optimized inventory levels |
15-20% |
Quick Commerce Adoption |
Increased customer satisfaction |
20% higher repeat sales |
Multi-modal Logistics |
Reduced transportation time & cost |
12-18% |
Smart Warehousing |
Lower storage cost & faster fulfillment |
Source: Created by the author
Table 3: MSME Contribution
Year |
GDP Contribution (%) |
Employment (millions) |
Exports Contribution (%) |
2015 |
28 |
90 |
42 |
2017 |
29 |
95 |
43 |
2019 |
29.5 |
100 |
44 |
2021 |
30 |
105 |
45 |
2023 |
30.2 |
110 |
45.5 |
Source: Created by the author
Figure 1: MSME Contricution to GDP over the Year
Source: Created by the author
Figure 2: Employment Generated by MSMEs in India
Source: Created by the author
Figure 3: MSME Contribution to India's Exports
Source: Created by the author
Contribution of MSMEs to India's economy
Despite being recognized as the backbone of India’s industrial and employment structure, Micro, Small, and Medium Enterprises (MSMEs) continue to face multi-dimensional challenges that constrain their growth potential and limit their integration into global and domestic value chains. One of the most critical and persistent challenges remains access to affordable and adequate finance. As per the International Finance Corporation (IFC, 2023), only 16% of Indian MSMEs have formal access to credit, leaving an overwhelming majority dependent on informal lenders who charge exorbitant interest rates. The estimated credit gap in the MSME sector remains at approximately $530 billion (₹43 lakh crore) (RBI, 2023), largely due to stringent collateral requirements, limited credit histories, and inadequate financial documentation among small businesses. Although government initiatives like MUDRA Yojana, Credit Guarantee Fund for Micro and Small Enterprises (CGTMSE), and Emergency Credit Line Guarantee Scheme (ECLGS) have improved credit accessibility, many micro-enterprises, particularly rural and women-led units, remain financially excluded.
Another major structural bottleneck for MSMEs is the lack of technology adoption and digital readiness, which directly impacts productivity, efficiency, and competitiveness. Over 70% of Indian MSMEs continue to rely on outdated production technologies (World Bank, 2023), limiting their ability to meet international quality standards or respond to market demands efficiently. Although some progress has been made, only around 28% of MSMEs have adopted digital payments or engaged with digital commerce platforms as of 2023 (IFC, 2023). The adoption of advanced technologies such as Artificial Intelligence (AI), Internet of Things (IoT), Machine Learning (ML), and Industry 4.0 remains restricted to medium or large-scale enterprises, as the high upfront cost, skill shortages, and weak technical support discourage small businesses from transitioning towards smart manufacturing.
A critical challenge arising out of this digital divide is MSMEs' limited integration into modern supply chains, both domestically and globally. In India, logistics costs remain high at 13-14% of GDP, compared to the global average of 8%, disproportionately impacting MSMEs that operate on thin margins (NITI Aayog, 2023). The fragmented nature of India’s supply chain infrastructure including poor first-mile and last-mile connectivity, insufficient cold chain and warehousing facilities, and dependence on inefficient road transport results in longer delivery cycles, inventory pile-ups, wastage, and increased transaction costs for MSMEs (ASSOCHAM, 2023). According to ONDC (2023), only around 20% of MSMEs have successfully integrated into digital supply chain platforms, while the rest remain largely disconnected due to lack of awareness, technological literacy, and digital infrastructure.
Regulatory and compliance burdens further compound the operational challenges for MSMEs. Presently, MSMEs must comply with over 50 separate regulations, ranging from tax filings under Goods and Services Tax (GST), labor laws, environmental norms, and sectoral clearances, which create enormous administrative overheads (NITI Aayog, 2023). The complexity of the GST regime, frequent regulatory changes, delayed tax refunds, and intricate documentation systems disproportionately impact micro-enterprises that often lack the manpower and legal expertise to manage compliance. One of the most damaging consequences of these challenges is the chronic delayed payments issue, where large corporations and government buyers delay payments to MSMEs. As of 2023, an estimated ₹10.7 lakh crore (around $130 billion) is locked in unpaid invoices (Economic Survey of India, 2023), severely impacting MSMEs’ cash flow and working capital cycles, often forcing business closures and job losses.
MSMEs also face intense competition from multinational corporations (MNCs) that possess stronger branding, advanced technology, economies of scale, and wider distribution networks. Many MSMEs, especially export-oriented units, struggle with international certifications, logistics inefficiencies, and lack of adequate market intelligence to access global buyers (UNCTAD, 2023). Furthermore, MSMEs often have weaker negotiating power within supply chains, resulting in lower profit margins and dependency on dominant buyers or suppliers.
The COVID-19 pandemic further exposed the deep vulnerabilities within MSMEs’ supply chains and operational models. According to FICCI (2021), the sector witnessed a 46% decline in revenues, with nearly 32% of MSMEs permanently shutting down operations. The crisis led to supply chain disruptions, raw material shortages, rising input costs, and labor displacements that many small enterprises have not fully recovered from. Post-pandemic, ongoing global supply chain shocks, inflationary pressures, geopolitical disruptions, and rising commodity prices have continued to erode the profitability and resilience of MSMEs (World Bank, 2023). Additionally, climate change-related disruptions such as extreme weather events, rising energy costs, and environmental regulations are emerging as new existential threats for small businesses that lack the resources to adopt sustainable business models.
In summary, while MSMEs are central to India’s growth narrative, a convergence of financial, technological, infrastructural, regulatory, market access, and environmental challenges continues to limit their scalability and sustainability. To overcome these challenges and make MSMEs future-ready for Viksit Bharat 2047, comprehensive and synchronized reforms in supply chain modernization, digitalization, logistics infrastructure, financial inclusion, and ease of doing business are urgently required.
Figure 4: Challenges faced by MSMEs over the years
Source: Created by the author
Challenges faced by MSMEs over the years in a single visualization:
Environmental and sustainability challenges also pose significant threats to MSME growth. The sector contributes to over 30% of India’s industrial pollution, yet most MSMEs lack awareness and resources to adopt green manufacturing practices (UNEP, 2023). While large corporations are moving toward renewable energy solutions and carbon-neutral policies, MSMEs often struggle to invest in sustainable operations due to limited access to green financing and regulatory incentives.
Digital divide and cybersecurity risks are growing concerns, with only 30% of MSMEs having an online presence, restricting their ability to expand into digital markets (ASSOCHAM, 2023). With increased digital adoption, cybersecurity threats and data privacy concerns have also risen, and most small businesses lack the necessary security infrastructure to protect themselves from cyber-attacks. Without proper cybersecurity measures and digital literacy, MSMEs remain vulnerable to financial losses and operational disruptions.
The Government of India has progressively evolved its policy framework to not only strengthen the financial and operational capabilities of MSMEs but also to build a fully integrated supply chain ecosystem that supports India’s ambition of becoming a global manufacturing and export powerhouse by 2047. Recognizing that MSMEs cannot scale or compete effectively without robust market access, efficient logistics, and digital integration, recent government interventions have placed increasing emphasis on end-to-end supply chain integration ensuring MSME products reach the right market, at the right time, in the right quantity, with minimal cost and time delays.
One of the most transformative steps has been the rollout of PM Gati Shakti National Master Plan (2021), a ₹100 lakh crore infrastructure project that integrates over 16 central ministries to create seamless multi-modal logistics corridors. This project aims to reduce logistics costs from the current 13-14% of GDP to under 8% by 2030 (NITI Aayog, 2023), directly benefiting MSMEs by improving transportation time, reducing inventory costs, and enabling just-in-time (JIT) delivery systems critical for small businesses with limited working capital buffers. As part of this plan, new logistics parks, integrated cold chain networks, and multi-modal hubs are being developed, creating easier connectivity for MSMEs to reach both domestic and export markets with higher efficiency (ASSOCHAM, 2023).
The National Logistics Policy (2022) complements these efforts by providing a comprehensive digital backbone through platforms such as ULIP (Unified Logistics Interface Platform), which allows MSMEs real-time visibility into cargo movement, inventory levels, and warehouse optimization. This visibility enables MSMEs to align production schedules more accurately with customer demand, reducing wastage and ensuring right product, right place, right time, and right quantity delivery models the very core of integrated supply chain management. These developments are particularly beneficial to MSMEs operating in food processing, perishables, pharmaceuticals, textiles, and handicrafts sectors that depend on timely market access for survival and profitability.
Additionally, the rise of hyperlocal delivery models and quick commerce platforms such as Blinkit, Zepto, Dunzo, and BigBasket have revolutionized how MSMEs, especially in urban and Tier-II/Tier-III markets, reach end consumers. According to Economic Survey of India (2023), quick commerce is now growing at a CAGR of over 40%, enabling MSMEs to fulfill customer orders within 10-30 minutes, boosting consumer loyalty and expanding their sales reach. These platforms offer small businesses real-time demand forecasting, route optimization, and micro-warehouse networks, allowing even the smallest MSMEs to compete with large e-commerce giants on delivery speed and convenience.
On the financial front, flagship programs such as the Aatmanirbhar Bharat Abhiyan, Emergency Credit Line Guarantee Scheme (ECLGS), and Credit Guarantee Fund for Micro and Small Enterprises (CGTMSE) continue to play a pivotal role in providing liquidity support. As of 2023, under ECLGS alone, over ₹5 lakh crore ($60 billion) in emergency credit has been disbursed, benefitting more than 12 million MSMEs, enabling them to rebuild working capital and sustain operations through supply chain disruptions (RBI, 2023). The MUDRA Yojana, launched in 2015, has further disbursed over ₹22 lakh crore ($270 billion) to over 40 million entrepreneurs, with a special focus on micro-enterprises, women-led businesses, and rural enterprises (Ministry of MSMEs, 2023).
In order to simplify regulatory compliance and formalize MSMEs into the digital economy, the government has introduced the Udyam Registration system a fully digital, paperless, self-declaration-based platform. As of 2023, over 22 million MSMEs have registered under Udyam, gaining access to credit, tax benefits, government procurement programs, and quality certification schemes (Ministry of MSMEs, 2023). Udyam also helps integrate MSMEs into government supply chains under GeM (Government e-Marketplace), offering transparent procurement opportunities worth thousands of crores annually.
To encourage quality manufacturing and sustainable supply chain practices, the government has launched the Zero Defect Zero Effect (ZED) Certification under which over 50,000 MSMEs have received quality and environmental compliance certifications as of 2023 (NITI Aayog, 2023). These certifications improve MSMEs' ability to participate in global supply chains by meeting international standards on product quality, traceability, and sustainability.
A highly progressive policy innovation has been the launch of Open Network for Digital Commerce (ONDC), which aims to democratize e-commerce access for small businesses, preventing monopoly control by large aggregators. ONDC has already onboarded over 1.2 lakh sellers as of 2023, a majority being MSMEs, enabling them to access national and international customers directly (ONDC Annual Report, 2023). This open network ensures that even micro-enterprises from rural and remote areas can participate in India’s fast-growing digital supply chains without high platform commissions or predatory pricing pressures.
MSMES AS GROWTH ACCELERATORS FOR INDIA 2047
Micro, Small, and Medium Enterprises (MSMEs) have been a key driver of India's economic transformation, and their role will become even more significant as the country aims to achieve developed nation status by 2047. As of 2023, MSMEs contribute 30% to India's GDP, account for 50% of total manufacturing output, and generate over 110 million jobs, making them the second-largest employment provider after agriculture (Ministry of MSMEs, 2023). With the vision of Viksit Bharat@2047, MSMEs are expected to play a pivotal role in digitalization, industrial growth, sustainability, and job creation, contributing to India's goal of becoming a $10 trillion economy (Economic Survey of India, 2023).
One of the biggest opportunities for MSMEs in the coming decades is digital transformation and Industry 4.0 adoption. Currently, only 30% of MSMEs have an online presence, but with increasing government support and private sector investments, digital penetration in MSMEs is expected to exceed 60% by 2030 (ASSOCHAM, 2023). The use of Artificial Intelligence (AI), cloud computing, and automation will enhance productivity, reduce operational costs, and improve efficiency, making Indian MSMEs globally competitive. The government's Digital India and ONDC (Open Network for Digital Commerce) initiatives are expected to integrate MSMEs into global e-commerce networks, significantly expanding their market reach (Ministry of Commerce, 2023).
Figure 5: MSME Contribution by Sector (2023) & MSME Growth Focus Areas (2047)
Source: Created by the author
The financial landscape for MSMEs is also undergoing significant transformation. The credit gap in the MSME sector is currently estimated at $530 billion, with only 16% of MSMEs having access to formal finance (International Finance Corporation [IFC], 2022). However, with the expansion of fintech lending, blockchain-enabled transactions, and AI-driven credit scoring, MSMEs are expected to receive faster, collateral-free, and low-cost financial support. Additionally, government-backed initiatives like MUDRA loans, Credit Guarantee Fund, and SIDBI (Small Industries Development Bank of India) are projected to double credit accessibility by 2047, allowing MSMEs to scale operations and invest in advanced technologies (RBI, 2023).
The Micro, Small, and Medium Enterprises (MSMEs) sector continues to serve as the backbone of India’s economic engine, contributing significantly to GDP, manufacturing output, exports, and large-scale employment generation. As of 2023, MSMEs contribute nearly 30% to GDP, account for 50% of manufacturing output, and employ over 110 million people (Ministry of MSMEs, 2023). However, the full potential of MSMEs cannot be realized without addressing the critical challenges of financial inclusion, technological upgradation, supply chain integration, and regulatory simplification. Currently, only 16% of MSMEs have formal access to credit, and over 70% still operate with outdated technologies, restricting their global competitiveness (IFC, 2023; World Bank, 2023).
The government’s targeted interventions through Aatmanirbhar Bharat, PM Gati Shakti, National Logistics Policy, ONDC, and Digital India have created strong foundations to modernize MSMEs' operations while integrating them into efficient end-to-end supply chains. Hyperlocal delivery systems and quick commerce platforms are further enhancing MSMEs' market reach, improving delivery speed, and reducing logistics inefficiencies. Moving forward, empowering MSMEs with modern digital tools, real-time supply chain visibility, fintech-enabled trade finance, and global market access will be critical. A synchronized policy approach, combining logistics modernization with financial, technological, and environmental reforms, can unlock the next level of MSME-driven growth. By strengthening both MSMEs and India’s supply chain infrastructure, the country is well-positioned to achieve its $10 trillion economy goal by 2047 under the Viksit Bharat@2047 vision, ensuring inclusive, sustainable, and globally competitive economic prosperity.