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About the journal

ISSN (Print): XXXX-XXXX
ISSN (Online): 3008-0711
Abbreviation: JMSR
Disciplines: Marketing, Social Research

Journal of Marketing & Social Research (JMSR) is to advance the understanding and practice of marketing and social research by publishing high-quality, peer-reviewed articles that contribute to theoretical development, empirical research, and practical applications in these fields. JMSR is dedicated to fostering interdisciplinary dialogue and collaboration among researchers, practitioners, and …

Read aim & scope
45%%
Acceptance Rate
10 days
Time to first decision
30 days
Review time
25 days
Acceptance to publication
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Latest Published Articles
Research Article
The Rise of an Assertive Leader: Analyzing Hemanta Biswa Sarma's Governance Model and Future Prospects in National Politics
Harikumar Pallathadka, 
Parag Deb Roy
Published: 23/04/2025
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Research Article
The Transformative Leadership of Himanta Biswa Sarma: A Comprehensive Analysis of Assam's Development, Cultural Preservation, and Political Significance
Harikumar Pallathadka, 
Parag Deb Roy
Published: 23/04/2025
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Research Article
Exploring The Influence of Work Stressors on Psychological Well-Being and Job Performance: Takeaway from Food Delivery Gig Workers
Nisha Sharma, 
Pooja Tiwari
Published: 23/04/2025
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Research Article
Green Sukuk: Contextual Spectrum and Alignments
Salil Seth, 
Mohd Irfan Pathan
Published: 22/04/2025
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Research Article
Empowering Voices: The Role of Technology in Global Feminist Movements
Sujith Raman Kalathil
Published: 21/04/2025
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Research Article
A Study on Understanding Consumer Behavior towards Sugar Free Biscuits in the Area of Navi Mumbai
Chitra Ramanan, 
...
Swati Checker
Published: 21/04/2025
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Research Article
The Influence of Social Media on Elections: Expenditure, Campaign Strategies, Outcomes, and Bias
Ira Kumar, 
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Neera Kumar
Published: 21/04/2025
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Research Article
Emerging Role of Single Mothers in Indian Society
Vikram Parekh, 
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Snehil Dahima
Published: 21/04/2025
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Review Article
Social Media Management Tools for Customer Service: A Review
Vyankatesh Adke, 
...
Muniza Askari
Published: 02/12/2024
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Research Article
The Role of Artificial Intelligence in Financial Decision-Making
Dr. M. Kavitha, 
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Dr. Sapna Sugandha
Published: 21/03/2025
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Research Article
Mandatory ESG Reporting in India: Legal Obligations and Management Strategies
Dr. Monica Kharola, 
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Dr. Surya Saxena
Published: 19/03/2025
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Research Article
Digital Transformation in Marketing: Impacts on Consumer Behavior and Social Dynamics
Nasim Ahmed, 
...
Subroto Debnath
Published: 01/07/2024
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Research Article
Do Rituals Matter? - A New Perspective for Social Marketing
Pranjal Pachpore, 
Krunal Mehta
Published: 02/12/2024
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Research Article
Feasibility Study of a business plan: Oil Production from Avocado
Melaku Tafese Awulachew
Published: 01/07/2024
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Review Article
The Strategic Role of Mergers and Acquisitions in Corporate Expansion – A Case Study of Starbucks and Teavana
Pallavi Rallan, 
...
Kriti Baid
Published: 21/03/2025
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Research Article
Big Data in Language Education: Keyword Trends in YouTube’s English Learning Videos
Namkil Kang
Published: 01/07/2024
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Journal of Marketing & Social Research
Open Access
© Copyright Asian Society of Management & Marketing Research (ASMMR)