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About the journal

ISSN (Print): XXXX-XXXX
ISSN (Online): 3008-0711
Abbreviation: JMSR
Disciplines: Marketing, Social Research

Journal of Marketing & Social Research (JMSR) is to advance the understanding and practice of marketing and social research by publishing high-quality, peer-reviewed articles that contribute to theoretical development, empirical research, and practical applications in these fields. JMSR is dedicated to fostering interdisciplinary dialogue and collaboration among researchers, practitioners, and …

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45%%
Acceptance Rate
10 days
Time to first decision
30 days
Review time
25 days
Acceptance to publication
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Latest Published Articles
Research Article
Examine the Role of Emotional Intelligence on Job Satisfaction, Motivation and Occupational Level of Stress Among the Private Banking Sectors Employees
Dr Anurag Mishra
Published: 04/10/2025
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Research Article
Curbing Disinformation in Healthcare: Strengthening the Foundations of Health Journalism in India
T. Shyam Swaroop
Published: 03/10/2025
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Research Article
The Role of IoT in Real-Time Supply Chain Visibility and Risk Management
Irshadullah Asim Mohammed
Published: 01/10/2025
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Research Article
Perception of Chartered Accountants on the Role of CSR in Enhancing Company Goodwill
Prathit Shrenik Shah , 
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Dr Vishwa Deuskar
Published: 30/09/2025
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Research Article
Bibliometric Analysis and Visualization of Celebrity Endorsement
Saurabh Gupta , 
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Pragati Chauhan
Published: 30/09/2025
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Research Article
Socio-Demographic Factors Influencing Farmers’ Perception of Agricultural Loans
Ms. Rachna Malik , 
Dr Sangeeta
Published: 27/09/2025
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Research Article
Flipping the Classroom with AI: A New Pedagogical Paradigm
Amarjeet Kaur
Published: 26/09/2025
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Research Article
Managing the Invisible Workforce: HRM Strategies for Remote Employee Engagement
Dr Kumar J , 
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Mr. Yogesh Chandra Gupta
Published: 26/09/2025
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Research Article
Mandatory ESG Reporting in India: Legal Obligations and Management Strategies
Dr. Monica Kharola, 
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Dr. Surya Saxena
Published: 19/03/2025
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Research Article
The Psychology of Color in Marketing: How Visual Elements Affect Consumer Perception
Dr. Jayati Gupta, 
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Ms. Padmashree . P
Published: 15/05/2025
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Research Article
Technical Analysis Vs Fundamental Analysis: A Comparative Study of Bollinger Bands, RSI and MACD Against Fundamental Factors in Commodity Trading
Pooja Yadav, 
Jagat Narayan Giri
Published: 05/04/2025
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Research Article
Packaging as a Strategic Communication Tool: Influencing Consumer Perception in Processed Food Markets
Neha Kukreja, 
Pavan. C. Patil
Published: 21/04/2025
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Research Article
The Role of Artificial Intelligence in Financial Decision-Making
Dr. M. Kavitha, 
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Dr. Sapna Sugandha
Published: 21/03/2025
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Research Article
Personalization vs. Privacy: Marketing Strategies in the Digital Age
Dr. Rohit Kumar Vishwakarma, 
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Ms. Shivangi Yadav
Published: 13/07/2025
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Research Article
Millennial and Gen Z Preferences in Skincare: A Quantitative Analysis of Brand Image and Pricing Strategies
Ms. Nidhi Sharma , 
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Dr. Anubha Vashisht
Published: 20/05/2025
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Research Article
Evaluating the Effectiveness of Influencer Marketing in Niche Markets
Chaitanya Koneti, 
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K. Maddulety
Published: 07/07/2025
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Journal of Marketing & Social Research
Open Access
© Copyright Asian Society of Management & Marketing Research (ASMMR)