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Original Article | Volume 2 Issue 1 (Jan-Feb, 2025) | Pages 219 - 232
Women in Hospitality: Difficulties and Hurdles in Establishing and Overseeing Hotels
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1
Research Scholar, Srishti college of Commerce and Management, University of Mysore, Mysuru
2
Research Supervisor, Srishti College of Commerce and Management, University of Mysore, Mysuru
Under a Creative Commons license
Open Access
Abstract

The study examines the obstacles faced by women entrepreneurs in hotel management in Karnataka. It highlights barriers such as financial constraints, gender bias, regulatory issues and work-life balance that hinder their success. Additionally, it assesses operational challenges including workforce management and competition. The research seeks to provide insights for policymakers and stakeholders to create a conducive environment for women in hospitality. A well-structured set of inquiries was adopted for data gathering. Data was obtained through a combination of offline interactions and online resources. Online data was collected via Google Forms. The selection of respondents occurred through random sampling alongside convenience sampling approaches. A total of 225 responses were analysed. The research reveals that women entrepreneurs in hospitality confront financial restrictions, gender discrimination, regulatory barriers and work-life balance challenges. Moreover, operational difficulties such as staff management, customer demands and competitive pressures obstruct their growth. Supportive policies, funding availability and mentorship are critical for overcoming these challenges. This research offers a unique perspective on the specific hurdles faced by female entrepreneurs in the hospitality sector, stressing both initiation and operational challenges. By addressing gender-related obstacles and proposing targeted solutions, it provides valuable insights for policymakers, industry leaders and aspiring women entrepreneurs striving for success in hospitality.

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