Contents
pdf Download PDF pdf Download XML
601 Views
117 Downloads
Share this article
Original Article | Volume 2 Issue 1 (Jan-Feb, 2025) | Pages 138 - 147
Transforming Khovar Wall Paintings into Fabric: Revitalizinga Vanishing Tribal Art of India
 ,
 ,
1
Assistant Professors of Fashion Design Department Chandigarh School of Business, CGC Jhanjeri, Mohali, Punjab, India
Under a Creative Commons license
Open Access
Abstract

The study titled "Transforming Khovar Wall Paintings into Fabric: Revitalizing a Vanishing Tribal Art of India" aimed to integrate traditional Khovar wall paintings into modern fabric designs. The research began with review of Khovar painting history, followed by the collection and categorization of various motifs. These motifs were then adapted using applique work and hand painting techniques to create a range of living area fabrics. A total of 30 designs were developed using Corel Draw software and displayed on walls for evaluation. Different fabrics were assessed to determine the most suitable material for the designs. Fabric samples were created based onthe 2023-24 color forecast. A market survey conducted in Chandigarh revealed that shopkeepers found the living area range to be innovative and unique, and consumer feedback was highly positive, with many appreciating the exclusivity and distinctiveness of the Khovar motifs.

Keywords
Recommended Articles
Research Article
Rethinking Quality Signals: How Service Quality Components Shape Image, Value, and Alumni Loyalty in Indian B-Schools
Published: 06/11/2025
Research Article
Linking Employee Engagement with Organizational Productivity in Hybrid Workplaces
...
Published: 08/11/2025
Research Article
A Study Using Garrett Ranking Approach in The City of Kolkata on The Ranking of Select Fashion and Lifestyle Retail Outlets & Factors Shaping Customer Perception Pertaining to The Effectiveness of Fashion & Lifestyle Retail Outlets.
Published: 06/11/2025
Research Article
The Rise of Fractional Employment: An Empirical Analysis of HR Challenges in Managing Part-Time Experts in Tech Startups
...
Published: 06/11/2025
© Copyright Asian Society of Management & Marketing Research (ASMMR)