Contents
pdf Download PDF pdf Download XML
313 Views
12 Downloads
Share this article
Original Article | Volume 2 Issue 1 (Jan-Feb, 2025) | Pages 22 - 31
Determinants of Fomo Among Genz and Its Coping Strategies
 ,
 ,
1
Assistant Professor, STRM, Kalinga Institute of Social Science (Deemed to be University), Bhubaneswar
Under a Creative Commons license
Open Access
Abstract

The Fear of Missing Out (FoMO) has emerged as a significant psychological phenomenon exacerbated by the pervasive use of social media among Generation Z (GenZ). This study explores the contributing factors to FoMO development and its coping strategies for GenZ. A mixed-method approach combined primary data collection through a validated questionnaire with secondary data from relevant literature. Statistical analyses, including factor analysis and reliability tests, were conducted on responses from 380 participants to identify key factors influencing FoMO. Results revealed five primary factors: Psychological Pressure, Social Self-Efficacy, Mediocre Emotions, Social Media Fatigue, and Social Media Usage, each contributing differently to the manifestation of FoMO among GenZ. The study suggests several coping mechanisms, including growing in self-awareness, reducing social media use, cultivating meaningful relationships, practicing appreciation, and accepting the joy of missing out (JOMO). By balancing online and physical encounters, these tactics seek to encourage a more positive digital lifestyle for Gen Z wellbeing.

Keywords
Recommended Articles
Research Article
AI-Aided Prioritisation with Physics-Based Validation: MD/MM-PBSA of Antiviral Binding in SARS-CoV-2 and Monkeypox
...
Published: 18/08/2025
Research Article
An Intelligent IoT Security System: Cloud-Native Architecture with Real-Time AI Threat Detection and Web Visualization
Published: 12/08/2025
Research Article
Investigating the Impact of Employee Engagement on Service Quality Outcomes in Higher Education: A Study of Faculty Members in Self-Financing Colleges
...
Published: 16/08/2025
Research Article
Exploring OCB in Academic Contexts: Insights from a Narrative Review
Published: 06/08/2025
© Copyright Asian Society of Management & Marketing Research (ASMMR)