Contents
pdf Download PDF pdf Download XML
3095 Views
353 Downloads
Share this article
Research Article | Volume: 1 Issue: 1 (July-Dec, 2024) | Pages 1 - 7
Big Data in Language Education: Keyword Trends in YouTube’s English Learning Videos
1
Far East University, South Korea
Under a Creative Commons license
Open Access
Received
March 10, 2024
Revised
May 28, 2024
Accepted
June 25, 2024
Published
July 1, 2024
Abstract

The main goal of this paper is to analyze 120 YouTube videos in connection with English Learning. With respect to word length, it is interesting to note that the four-word expression has the highest frequency (159 tokens) and the highest proportion (0.14). A major point to note is that YouTubers think of the so-called word as an essential one for English learning. A further point to note is that topic 10 was the most widely used by YouTubers, followed by topic 2 (topic 7), topic 5, and topic 9, in that order. Talking about the frequency of 120 YouTube videos, the word English was the most widely used one, followed by video, shorts, practice (sentence, word), and learning (vocabulary), in that order. Finally, this paper argues that the words education, video, practice, word, speaking, news, class, study, vocabulary, lesson, sentence, etc. are linked to English and learning. It is concluded that these words linked to English and learning indicate essential prerequisites for English learning

Keywords
Recommended Articles
Research Article
Resilient and Efficient Healthcare Supply Chains: A Strategic Optimization Framework
...
Published: 08/05/2026
Research Article
Technological Transformation in Hospital Management: An Analytical Study of Operational Efficiency, Administrative Effectiveness, and Financial Performance
Published: 24/04/2026
Research Article
Determinants of School Choice: Parental Perception in Chennai with Reference to Orchids School
...
Published: 18/04/2026
Research Article
A Comparative Study of Fair Value Hierarchy Disclosures in Infosys Technologies Ltd and Tata Consultancy Services Under Ind As 113
...
Published: 26/12/2025
© Copyright Asian Society of Management & Marketing Research (ASMMR)