The Journal of Marketing & Social Research (JMSR) is an esteemed open-access journal committed to publishing high-quality research in Marketing and Social Research. To uphold its editorial excellence, ensure broad accessibility, and sustain a rigorous peer-review process, the journal applies an Article Processing Charge (APC) of 300 USD per accepted article.

Why Are APCs Necessary for Open-Access Journals?

Since JMSR follows an open-access model, it does not charge readers or institutions for access. Instead, APCs help cover:

• Editorial and Peer Review Costs – Maintaining a transparent and high-standard review process.
• Manuscript Production and Formatting – Ensuring professional editing, typesetting, and quality control.
• Online Hosting and Archiving – Guaranteeing permanent accessibility and digital preservation.
• Indexing and Research Visibility – Enhancing global reach and citation potential.
• Unrestricted Access – Enabling scholars, professionals, and the public to access research freely.

The APC model allows JMSR to continue delivering impactful research while ensuring equitable and open knowledge dissemination in the fields of Marketing and Social Research.